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CENTRE FOR THE PROMOTION OF CUBAN FOREIGN
TRADE AND INVESTMENT
CEPEC belongs to the Ministry of Foreign
Trade and Investment and it has among its
objectives the promotion, development and
diversification of the Cuban foreign trade
and the foreign investment.
To this end, CEPEC offers different specialized
services to producers, exporters, importers
and entrepreneurs of goods and services
in order to gain access consolidate and
expand the markets to the international
level.
Among the different activities carried
out by CEPEC are: promotion of foreign exportable
offer, expert advising to exporting and
importing enterprises in the development
of new products and international marketing,
drawing up of promotional programs, marketing
strategies, identification of business opportunities,
location of marketing information according
to the interests of the enterprise and marketing
research with great opportunities for placing
Cuban products in markets abroad.
CEPEC is in the National Reference Center
of the WTO offering consultancy services
to producers and sellers of goods and services
in order for them to know the regulations
ruling the trade among the different countries
members of this organization. This Center
has all reference information on this topic
which is offered to all interested users.
CEPEC takes part as a promoter of trading
in international commercial fairs representing
the interests of the Cuban enterprises to
identify the potential clients and the promotion
of contacts between Cuban and foreign firms.
In this area, CEPEC also offers services
of information and professional assistance.
CEPEC spreads information about the Cuban
exportable offers taking into account the
difference in marketing policy and its objective
markets using for that the tight relationship
with other equivalent institutions also
promoting commerce and promoting centers
for the importation of developed countries
favoring the insertion of the offers in
specialized issues and using importers database.
The relationship of this CENTER with these
organizations provides valuable and necessary
information for the development of trading
What CEPEC has done directly with the exportable
products has allowed to identify the Cuban
exporting potential and the possible obstacles
that may be found in production. On that
trend the Center has been able to advise
the ways to give a solution to those problems
so that the products might cover the international
requirements.
CEPEC works in a coordinating way with
the different organisms and national entities
trying to find out instruments to increase
the exportation of goods and services. Special
attention is given by CEPEC in supporting
our enterprises to obtain better Access
to the markets through the signature of
preferential marketing agreements with different
regions and countries.
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